Social Media graphic materials created for a project by Ateneo FASH to promote sustainability through the selling and purchasing of second-hand clothing.
This project was designed for one of the key projects of Ateneo Fash - an organization dedicated to promoting secondhand, ethical, and conscious fashion in the midst of massive consumerism of fast fashion that stems from labor abuse and causes environmental issues such as pollution and climate change.
This project aims to promote second-hand clothing sellers. With the main theme, “Spring Cleaning”, this event encourages circular fashion by selling old clothing pieces and purchasing second-hand. Main elements include muted colors and nature in the form of plants and flowers. I created an intertwining effect with the project title and its background to create an elegant image and further connect the idea that we are connected to nature.
